s the ongoing boom in RV sales continues, it’s “supercharged” efforts by manufacturers and suppliers to design, engineer and build ancillary products within the RV arena — and nowhere is this as prevalent as within the hitches-and-towing segment.
Let’s face it: The surge in RV sales has put countless numbers of less-inexperienced RVers on the road. It stands to reason that equipping them with premium hitches and towing products — as well as wheels, brakes, sway control, suspension and all of the myriad other running gear upgrades — can only be a good thing, for them and the rest of us.
With that in mind, we spoke with executives of major companies involved in the hitches-and-towing products arena to get their viewpoints on not only the evolving RV lifestyle but the products these and other companies have released recently to improve upon it. And, keying on safety, we’ve added components from other companies that also tie into the need for being road-worthy.
Innovation on the Upswing
Jack Enfield, vice president for MORryde International Inc., Elkhart, Ind.-based makers of stabilization systems and fabricators of a wide array of parts for RVs, concurred that, indeed, business is good.
“Our RV business has grown significantly in the past two years,” he said. “Part of this growth has been tied to the overall industry success and part has been the introduction of new products to the market. Our focus has been to provide and develop products that help RVers enjoy their RV more so they can enjoy the lifestyle more.”
He said that MORryde’s growth is directly related to products that improve the camping stay.
“Typical of this is a line of stabilizer products called the X-Brace,” Enfield continued. “It helps the RVer when they are at the campground by reducing the unwanted and bothersome movement from people walking in the unit, or on windy days. It just delivers added stability.”
The company’s line of X-Brace stabilizers includes products for fifth wheels as well as units designed for use with travel trailer scissor jacks and even under receiver mounts. These products and others have contributed to increased expansion for the company, which recently added 130,000 square feet of manufacturing space to keep up with demand.
“This includes gooseneck, fifth-wheel and weight distribution hitches, as well as electrical components, ball mounts, trailer balls, cargo carriers, bike racks and other towing accessories,” he said.
In this crowed marketplace, Bauer said innovation is the key to his firm’s success.
“Another part of our growth is expanding into different channels of our markets,” added Bauer. “We are selling our products through distributors, installers, retailers, online and continuing to keep up with new applications. There are so many vehicles and makes and models today that we simply must stay on top and trying to be first in the market.”
Gahre Scudder, product manager at Husky Towing, an NTP-STAG company based in Elkhart, said its business also experienced the COVID camping surge in business over the past few years.
“This created a large demand in everything from weight-distribution systems and fifth-wheel hitches to smaller accessories such as receiver ball mounts and hitch/trailer locks,” said Scudder, adding that customers are upgrading both brand new units as well as RVs they’ve owned for many years.
“They are buying equipment for their new RV, as well as preexisting RV owners upgrading their equipment with a more-powerful electric jack, a new fifth-wheel hitch, or a new weight-distributing unit with more features than their existing unit,” he stated. “Service parts have also been great sellers for routine maintenance that always takes place at this time of year.”
Mike Hesse, CEO of the Pender, Neb.-based Blue Ox, one of the oldest and most well-known brands in tow bars, base plates, brakes for towable and motorized RVs, said his company is using this boom opportunity to grow its product offerings.
“Our brand has continued to grow and develop as a company,” he said. “So, we started launching more weight-distribution hitches for travel trailers. That’s becoming very large — actually, our largest market segment. We continue to grab market share with our premium weight-distribution hitches that are priced extremely cost-effective. Having a product that’s just a little better, that’s priced very economically, does well in this marketplace.”
Hesse said Blue Ox also will shortly be launching a fifth-wheel hitch.
“We’re really in the process of ramping up production as our company moves into the future,” he reported. “We will further develop our core products but continue to develop new products that we’re marketing to the RV industry. It’s an exciting time at Blue Ox and we continue to grow our little plant and our little company, which isn’t so little anymore.”
Others voiced similar upbeat attitudes.
“We’ve had the blessing, as have most of the RV industry, of having more business than we know what to do with,” said David Robinson, vice president of Roadmaster, another prominent producer of a wide range of towing products based in the Pacific Northwest with three facilities totaling more than 250,000 square feet. Among the company’s more recent products is a new universal tow bar adapter — which allows a Demco or CURT tow bar to pin onto late-model Roadmaster base plates — and a “smart” diode kit that solves lighting issues with Jeeps.
Made in America
It’s one thing for an RVer to go online and find the product that best suits his or her needs. It can be something else entirely when they set out to purchase it only to discover it’s backordered due to the continuing bottlenecks in the supply chain that began during the pandemic and have yet to abate. For many hitches-and-towable product manufacturers and suppliers, “Made in the USA” has become not just a slogan but rather a solution.
MORryde, for example, manufactures the vast majority of its products in house, according to Enfield. “This has helped us deal with many of the supply chain issues. We do have some suppliers who are stretched thin. However, we have worked with them to overcome any blips or issues,” he said.
“Our efforts have been to keep jobs here in America,” added Roadmaster’s Robinson. “It has been complicated by supply chain issues. We make the vast majority of what we produce from scratch — but if you can’t buy some of your raw materials, it doesn’t matter if you can make 49 out of 50 of the ingredients, if you don’t have the 50th one it causes delays. That has been part of our challenge: to get in front of the demand curve. We are slowly catching up — but we still have a decent backlog of orders to fulfill.”
The biggest challenge for Roadmaster and many others, according to Robinson, is circuit board-related parts — and the rising cost of manufacturing.
Bear Musgrave, vice president of San Antonio-based Pressure Systems International and Truck Systems Technologies (TST) is one lucky Texan. Musgrave got nervous during the onslaught of the supply chain crisis and went to his company’s board of directors with hat in hand.
“On the RV side of our business we do only one thing and that is tire pressure monitoring systems,” he stated. “So, we are a ‘one-trick-pony’ (company) — and these things are selling hot. We got way ahead of the supply chain problems and, I have to tell you, we did it by luck. I got nervous and asked our corporate board to approve a huge storing of our inventory — and they rubber stamped it. We got way ahead of the curve. Had we not have done that, to meet the model changeover demand now, there’s no way we would have make it. We are working on inventory that we will need in about nine months.”
Blue Ox is dealing with supply chain pain with increased manufacturing, but also labor-reducing automation of processes on its assembly lines.
“One thing that has allowed Blue Ox to grow over the last several years has been our ability to adapt to the challenging supply chain that’s out there,” explained Hesse. “And we’ve been able to do that through automation. But what we also did is implement a massive plant expansion.
“Phase one of that plant expansion was completed earlier this year,” he said, explaining that phase one was developing the company’s own machine shop. “We do purchase, but we build quite a bit of components in house,” he said. “A tow bar takes 30-plus components to build. If we don’t have one of those components, we’re not building tow bars. So, we built our own machine shop so that we can build many products in house so we don’t have supply issues.
“We’ve been able to stay ahead of that curve,” he continued, “and that’s where our lead times have been significantly less compared to the competition. We’ve been able to mass produce because of our automation versus the competition, which really relies solely on labor-driven technologies.”
For his part, Scudder said purchases planned well ahead of time seem to be working out for Husky brands.
“Anticipating a stock order rush to refill empty warehouses of both distributors and retail stores, we tried to get ahead by strategically analyzing our sales history and demands and placing orders earlier, in order to take advantage of the lull at the manufacturing facilities,” reported Scudder.
“Our team worked diligently to align production schedules with our shipping outlets, to try to secure the containers and ship space that we needed to have a continuous flow of product. It is not to say that there were not bumps in the road or delays, but overall, our strategy has worked out well and we are sitting in a good inventory position as a result,” he said.
And, as Roadmaster’s Robinson noted, today’s motorhomes and trailer owners don’t have the tolerance for “driving a barge down the road” that was once the norm.
“They won’t tolerate constantly trying to keep it between the lines,” he stated. “Those are the kinds of things that we ‘fix’ with our anti-sway bars and our steering stabilizers. I think the younger crowd isn’t as accepting…they aren’t as forgiving about how poorly they handle.”
That, of course, isn’t a detriment. As the products on the following pages reveal, the demand for quality products — combined with each company’s drive to innovate — has resulted in a wealth of new components helping to enhance the towing experience and, as a consequence, the overall RV lifestyle.
morryde.com
roadmasterinc.com
tsttruck.com
blueox.com
huskytow.com
curtmfg.com
pullrite.com
dexteraxle.com
morryde.com
dexteraxle.com
roadmasterinc.com
reeseprod.com
camco.net/home
reeseprod.com
strombergcarlson.com
roadmasterinc.com
hiddenhitch.com
roadmasterinc.com
curtmfg.com
blueox.com
curtmfg.com
huskytow.com
superspringsinternational.com
www.TSTtruck.com